Course: Business Economics

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Course title Business Economics
Course code KEN/CEP
Organizational form of instruction Lecture
Level of course Bachelor
Year of study not specified
Semester Winter and summer
Number of ECTS credits 6
Language of instruction Czech
Status of course Compulsory, Compulsory-optional
Form of instruction unspecified
Work placements unspecified
Recommended optional programme components None
Lecturer(s)
  • Novotná Martina, doc. Ing. Ph.D.
  • Šmejkal Antonín, Ing. Ph.D.
Course content
Lectures: 1 - principle and role of enterprises in an economy, enterprises aims, classification of enterprises; 2 - enterprise floatation, activities incidental to enterprise floatation; 3 - business initial budget; 4 - enterprises assets, structure, evaluation of assets; 5 - fixed assets depreciation; 6 - capital structure of enterprise, optimization; 7 - revenues, costs and profit, cost calculation; 8 - break even point analysis, cash flow; 9 - prices, base-point pricing, pricing methods; 10 - supply process, material balance, calculation of material consumption, supply standards fixing; 11 - productive activity of enterprise, production function - teoretic principle of production economy, capacity of production; 12 - investment activity of enterprise, procedure and methods of investment efficiency evaluation; 13 - evaluation of business performance; 14 - crisis development of enterprise, turnaround and extinction of a enterprise.

Learning activities and teaching methods
Monologic (reading, lecture, briefing), Demonstration, E-learning, Work with multi-media resources (texts, internet, IT technologies), Blended learning
  • Preparation for classes - 52 hours per semester
  • Class attendance - 18 hours per semester
  • Preparation for credit - 28 hours per semester
  • Semestral paper - 42 hours per semester
  • Preparation for exam - 28 hours per semester
Learning outcomes
Objective of the course is to explain factors and conditions, economic relations and effects during company building - up. Further to explain company behaviour with repeating activities, and also at possible company end. Principle and role of enterprises in an economy, enterprises aims, classification of enterprises. Enterprise floatation, activities incidental to enterprise floatation, business initial budget. Development of assets and capital in an enterprise. Revenues, costs and profit, break even point analysis, cash flow. Prices, base-point pricing, pricing methods. Supply process, material balance, calculation of material consumption, supply standards fixing. Productive activity of enterprise, production function - teoretic principle of production economy, capacity of production. Investment activity of enterprise, procedure and methods of investment efficiency evaluation. Evaluation of business performance. Crisis development of enterprise, turnaround and extinction of a enterprise.
Students understand to basic economic relations and appearance in period of company build - up, at his activities and also at possible company end. Students are able to make a decision in particular conditions and situations.
Prerequisites
There are no a prerequisites courses for the course of Business Economics.

Assessment methods and criteria
Combined exam

Credit Requirements: - work out three individual tasks. Examination Requirements: - examination is combined, written and oral part; - - oral part composes from 2 questions from course theory. Total mark is given on the basis of results from written part and knowledge at oral examination part.
Recommended literature
  • BAYE, Michael R a Jeff PRINCE. Managerial economics and bussiness strategy. Eighth edition. New York: McGraw-Hill Irwin, 2014.
  • KRUTINA, V. - NOVOTNÁ, M. Ekonomika podniku (cvičení). EF JU České Budějovice, 2014.
  • SYNEK, M. - KISLINGEROVÁ, E. Podniková ekonomika. 6. přepracované a doplněné vydání. 2015.
  • WŐHE, G. - KISLINGEROVÁ, E. a kol. Úvod do podnikového hospodářství, 5. přeprac. a doplněné vydání. Praha, C. H. Beck, 2010.


Study plans that include the course
Faculty Study plan (Version) Category of Branch/Specialization Recommended year of study Recommended semester