| Course title | Management of Services |
|---|---|
| Course code | KŘE/BXRS |
| Organizational form of instruction | no contact |
| Level of course | Bachelor |
| Year of study | not specified |
| Semester | Summer |
| Number of ECTS credits | 0 |
| Language of instruction | Czech |
| Status of course | unspecified |
| Form of instruction | Face-to-face |
| Work placements | This is not an internship |
| Recommended optional programme components | None |
| Lecturer(s) |
|---|
|
|
| Course content |
|
Exam topics Substance of management Planning Strategical management Organizational structure Leadership of people and teams Theory of working motivation Decision Communication Enterpriseś culture,people and their role in organization Controlling Importance of services in the modern society Enterprising in services - p Leadership of people and management of human resources + model of flexible company of supply and demand.Theory of front. Inventarization of demand 5th P in services Productś policy Price policy Communication policy Customer Relationship Management Distribution of services Firmś advisory Specification of the branches of services from the point of view of the provider of services and client
|
| Learning activities and teaching methods |
| unspecified |
| Learning outcomes |
|
Contents of this subject is state final exam in management and management of services. Student should show in the frame of state final exam knowledge of basic items, principles of management and management of services and their application.
Student knows basic items, theoretical principles and methods used in management and management of services. Student is able to use gained theoretical knowledge in practice. |
| Prerequisites |
|
Management, Management of Services
KŘE/CMAN ----- or ----- KŘE/MANZ ----- or ----- KŘE/QMANZ and KEN/KRSB ----- or ----- KEN/RSB |
| Assessment methods and criteria |
|
Oral examination
Student must show knowledge of compact survey of basic items and principles of management and management of services, react to the specific questions and apply basic theoretical knowledge on examples in practice. |
| Recommended literature |
|
| Study plans that include the course |
| Faculty | Study plan (Version) | Category of Branch/Specialization | Recommended semester |
|---|