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Lecturer(s)
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Pícha Kamil, doc. Ing. Ph.D., MBA.
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Course content
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Consultations: 1. Iintroduction to the course, basic terminology, classification, business forms, the co-operative movement, the economic and socio-economic functions of commerce . 2. Commercial assortment, identification of goods, systemization of operation units, wholesale, retail. 3. Consumer protection, e-commerce, cooperation in commerce, 4. Economic policy, international institutions and organizations, world trends having an impact on commercial operations.
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Learning activities and teaching methods
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Monologic (reading, lecture, briefing), Dialogic (discussion, interview, brainstorming)
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Learning outcomes
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The aim of the subject is to provide a basic look at the evolution of commerce, its development in the context of WTO, the position of commerce and trade in the system of economic sectors, and modern methods of commercial enterprising.
Students have a basic view of evolution and trends in commerce, they are acquainted with the basic terminology.
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Prerequisites
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unspecified
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Assessment methods and criteria
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Oral examination, Test
Credit Requirements: Elaboration of a seminary task. Examination Requirements: Students pass a written test on problems being discussed during the semester and on problems explained in the prescribed literature. A 70% pass-mark in the test is demanded. The test is followed by an oral examination.
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Recommended literature
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Elektronická podpora - moodle.
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Občanský zákoník č. 89/2012 Sb..
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Zákon o obchodních společnostech a družstvech č. 90/2012 Sb..
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Hesková, M., Pícha, K. Vybrané problémy obchodního provozu: studijní pomůcka vhodná pro distanční formy studia. České Budějovice: JU ZF, 2004.
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Pražská, L., Jindra, J. a kol. Obchodní podnikání. Retail management.. Praha: Management Press, 2002.
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Veber, J. Management kvality a environmentu. Praha: VŠE, 2002.
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zákoník. Zákon o ochraně spotřebitele - č. 634/1992 Sb..
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